Marketing and SEO

Content is the King, Brand is the Queen Recently, the phrase „Content is the King” has become extremely popular among online marketing experts. As both a discussion spectator and a debater on the subject matter, I must say that the content we’re creating is a bit different from other marketing areas like social media marketing

The Art of Self-Advertising: How to Suck Up To Yourself Without any doubt, advertising yourself is one of the finest arts in existence: you need not only finesse, but a knack for diplomacy and strategic thinking too. Multiply the challenging nature of all these elements by two, and you’ll arrive at the rules inherent in

What is Medium? A little over a year ago, we witnessed a rather quiet revolution in the world of social networks – a new website created by two of Twitter’s co-founders. Yes, we’re talking about Medium. At the beginning, writing for Medium was a privilege as only invited authors could publish their articles, whereas all others

  Does your business need digital and video marketing? If you are reading this article, you are probably as certain as I am that marketing is what really defines the success of your business. Virtually, every aspect of your business depends on your marketing strategy (successful or not). You may have the best product in

The definition for a successful modern business includes its above satisfactory presentation in an online environment. Moreover, it is exactly the Web that might serve as your project’s best popularization channel, depending on your niche. My experience with fragrances.bg (which I found in 2011) proved just that. From a medium-sized business, which counted mainly on high

When it comes to marketing (good marketing, at that), it’s all about creating a lasting impression. Whether it is a strong emotional connection you create between your customers and your product/service or you get the “wow factor”, a successful marketing campaign should capture the customer’s attention right away. How to achieve that? Well, there are

Online business or – “making money from internet” as we usually call this field – has reached an extremely high-speed, continuous development and deepening. It immerses into our everyday lives, but moreover, it brought new free job positions, which made it possible for many newly established occupations and professions to rise up. Among them, the

Today, online marketing provides a variety of ways for expanding your client reach, as well as for active advertising of a certain product or service. The widely popular email marketing is one of those means. In e-commerce theory and practice, email marketing is determined as a main income of new clients and it is also

Marketing, or the way you communicate the value of your product/service/brand to your clients, can be divided into about a hundred different types. To make it easier for you, an American university teacher has explained the main types of marketing, as well as some of the most commonly used marketing terms through simple examples that