HELLO, MY NAME IS PETAR DYAKSOV

I was born in 1989, in one of the oldest cities in the world – Plovdiv, Bulgaria. My greatest passion lies in the areas of business, entrepreneurship, digital marketing and personal development. I am always either learning new things, provoking myself, or traveling. I love to inspire the ones around me, to do good deeds, to attend and participate in different courses, lectures, and trainings, love to improve myself and contribute to the development of the young people in Bulgaria, and these are the reasons I am dedicating my time to exactly these activities.

Here I will be sharing my experience and interesting things from the online and offline world. Welcome to my own personal web space.

Education and professional skills

2012-2013

Aston University, England- MSc “International Business”

2009-2012

University of Essex, England- BSc “Business Management”

2003-2009

High School “Paisiy Hilendarski”, Plovidv – “Information Technology with German”

PRESENT

SEO

DIGITAL MARKETING

FACEBOOK ADS

E-COMMERCE

CONTENT MARKETING

SOCIAL MEDIA MARKETING

BRANDS ME AND MY TEAM WORKED WITH

SOCIAL ACTIVITIES

JCI (Junior Chamber International) is one of the largest international youth NGOs. It brings together young, ambitious and active people who are actively involved in the realization of events, initiatives, causes and activities to support the development of the younger generation. For 2017 I was the president of JCI Bulgaria. Me and my team continue the day-to-day activities of development, organizing events and promoting it as a kind of school that transforms its members and participants into professionals, successful entrepreneurs, active leaders and responsible citizens.

Starting as a two-day digital marketing seminar in Plovdiv in 2016, where I was a lecturer, Digital4Plovdiv has transformed itself from year to year, organizing even bigger and more valuable events and conferences. In 2019 we held the biggest Digital marketing conference of the Digital4Plovdiv series and the first edition outside Plovdiv. At the beginning of 2020 we officially launched Digital4 Foundation and Digital4Bulgaria. Their mission is to promote digital technologies and the development of the digital industry in Bulgaria and abroad. Organized various initiatives to support business and education.

In 2019 we launched the competition for "Best young digital marketers of Bulgaria" - Digital Stars. The mission of Digital Stars is to promote the diverse career opportunities the digital sphere offers to young people in Bulgaria, to present the different types of specialists and to show the achievements of young talents in the sector in Bulgaria. Participation in the competition is open to digital marketing professionals between the ages of 18-35 who are confidently pursuing their careers and succeeding. During the first three years, the jury honored 22 young digital talents.

In 2019 I was a finalist and received a special award in „the Best Young Manager of Bulgaria“ competition organized by the Evrika Foundation.

BOOKS

EVENTS

Practical guidelines for fast and efficient start of a new online store

Digital4Burgas, 2022

Effective marketing channels for e-commerce

Career Show, 2022

Digital marketing agency management

MTM College - Sofia, 2022

Advanced SEO Masterclass

IAB Bulgaria, 2022

SAAS vs Open Source

Digital4StaraZagora, 2021

Past, present and future of e-commerce in Bulgaria (Panel discussion)

Digital4Plovdiv, 2021

Marketing Agencies Director's Forum

European Digital Week, 2021

Website promotion for Google

Digital4Varna, 2021

Building a digital marketing strategy

Digital4Sofia, 2021

SAAS vs Open Source

Digital4Burgas, 2021

Advanced SEO Masterclass

IAB Bulgaria, 2021

My First Steps in Business

First Steps in Business, 2020

3 Case Studies from Bulgarian online shops in 2020

Digital4Plovdiv, 2020

Facebook Ads Tips for Online Shops

European Digital Week, 2020

Advanced SEO Masterclass

IAB Bulgaria, 2020

SEO POWER PANEL - Q&A

Digital PRO, 2019

SEO AND COPYRIGHT PANEL

Digital4Plovdiv, 2019

Successful Online Shops SEO Practices in 2019

E-commerce Summit, 2019

FACEBOOK AND INSTAGRAM MARKETING FOR HOTELS AND RESTAURANTS

Bulgarian Digital Week, 2019

GOOGLE ANALYTICS AND PRACTICAL GUIDELINES FOR MEASURING RESULTS IN ONLINE SHOPS

E-commerce Success, 2019

HOW TO POSITION A NEW ONLINE SHOP IN A COMPETITIVE NICHE IN FIRST POSITIONS ON GOOGLE

Online Advertising Live Edition - SEO Panel, 2019

DISCUSSION PANEL - "FROM LOCAL TO INTERNATIONAL MARKET"

Business Meets Culture – JCI Bulgaria National Convention, 2019

SEO AND MARKETING THROUGH CONTENT

Digital4Varna, 2019

DISCUSSION PANEL "X FACTOR OF YOUR BUSINESS"

MarkeThinX CONF, 2019

FACEBOOK BASICS FOR MARKETING

University of Plovdiv „Paisii Hilendarski“, 2019

7 EFFECTIVE WAYS TO USE FACEBOOK AND INSTAGRAM FOR HOTELS AND TOUR OPERATORS

Travel Academy, Sofia, 2019

DIGITAL PR & ONLINE REPUTATION MANAGEMENT (ORM)

HR Summit 2019, Plovdiv, 2019

HOW DID I START A DIGITAL MARKETING AGENCY

Marketing Talks, Varna, 2018

HOW TO CREATE A SUCCESSFUL ECOMMERCE BUSINESS

JCI Chisinau, Moldova, 2018

HOW TO MAKE MONEY FROM INSTAGRAM

Indit BlackHat Conference, Sofia, 2017

HOW TO SELL COSMETIC AND PERFUMERY PRODUCTS ONLINE

Digital4Plovdiv, Plovdiv, 2017

MY FIRST STEPS IN BUSINESS

First steps in business, Varna, 2017

SUCCESSFUL FACEBOOK REMARKETING FOR ONLINE TRADERS

eCommCongress, Sofia, 2017

ENTREPRENEURIAL DISCUSSION: STARTING YOUR OWN BUSINESS

Business Week, Blagoevgrad, 2017

E-COMMERCE TRAINING

ECommerce Day, SoftUni, Sofia, 2017

SOCIAL MEDIA MARKETING

Digital4Plovdiv, Plovdiv, 2016

HOW DID JCI INFLUENCE MY LIFE?

Meet JCI Constanta, 2016

HOW TO CREATE A SUCCESSFUL ONLINE STORE

BizzLabs, Plovdiv 2016

SEO TRAINING FOR NON-PROFESSIONALS

BizzLabs, Plovdiv, 2016

SUCCESSFUL GOAL SETTING

Achiever’s Network, Plovdiv, 2016

THE CHANGE I WANT TO BE

Career Forum Pleven, 2016

HOW TO BE MORE EFFECTIVE AND SUCCESSFUL

JCI Svishtov, 2016

E-COMMERCE TRAINING

ECommerce Day, SoftUni, Sofia, 2016

10 STEPS TO A SUCCESSFUL ONLINE STORE

BizzIT Kyustendil, 2016

HOW TO CREATE A GREAT ONLINE STORE?

BizzIT Pleven, 2015

A little more about me

As a little kid, I would picture myself as a business owner. Even then, I didn’t think of myself as someone who would become a higher executive in a big corporation. I picture my successful career path that would be if I do not apply my CV, not even once, for a job. Instead, I want to work with professionals with great CVs. I want to work and to develop my skills so that I can succeed in my projects while providing others with an opportunity to work and grow as well. When I was little, my role model was my dad. My parents always had their own business, and I grew around their firm, watching how to run and develop an organization. Maybe my parents’ lives and businesses created a blueprint for my professional life – to be an entrepreneur.

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