Author: Petar Dyaksov

How my “bargain” car from the US became a costly lesson
How my “bargain” Audi from the US turned into a lesson worth thousands of euros, and a new business A year ago,…

Automated email marketing for online stores: 7 tips
Every online store owner wants to get the most out of their resources, with a strategy that turns traffic into lasting value.…

Freelancer or Graphic Design Company: Which Should You Choose?
Visual communication is one of the most important parts of marketing and of building a successful brand. Whether it’s a logo, web…

How to land a digital marketing internship at an agency
When we launched our first internship program in 2014, I had no idea how much of an impact it would have. In…

Beyond leadership: my LEAP program experience in the US
I still remember the moment I got the news: I had been chosen as one of fifteen participants in the Leadership Education…

How to choose an e-commerce platform for your online store
Before you upload your first product or run your first ad, there’s a bigger question to answer: which platform will you choose…

How AI helps automate and optimize business processes
In just a few years, artificial intelligence has become a reality that is changing how we work, communicate and grow businesses. If…

How Neural Interfaces Will Transform Business and Marketing
Life after the smartphone: why business and marketing will never be the same An era is ending, and the next one isn’t…

Janet Yellen: The Economist Who Changed Financial History
“Listening to others, especially those you disagree with, tests your own ideas and beliefs. It forces you to recognize that you don’t…

Elon Musk: a biography
Elon Musk: a biography In a time of rapid technological change and global challenges, one man stands out for his relentless drive…

Ray Dalio biography: the founder of Bridgewater Associates
Ray Dalio is a celebrated investor and fund manager and the founder of the world-renowned hedge fund Bridgewater Associates. His story is…

Christine Lagarde biography: the story of an exceptional leader
Christine Lagarde is one of the most remarkable names in global economics and politics. From practicing law to leading the International Monetary…
I write from practice, not theory
Petar Dyaksov is an entrepreneur, founder of a digital agency and of online stores such as Fragrances.bg and Timedix. More about me