Author: Petar Dyaksov

How my “bargain” car from the US became a costly lesson
Entrepreneurship23 Feb 20264 min

How my “bargain” car from the US became a costly lesson

How my “bargain” Audi from the US turned into a lesson worth thousands of euros, and a new business A year ago,…

Automated email marketing for online stores: 7 tips
Marketing and SEO15 Dec 20256 min

Automated email marketing for online stores: 7 tips

Every online store owner wants to get the most out of their resources, with a strategy that turns traffic into lasting value.…

Freelancer or Graphic Design Company: Which Should You Choose?
Entrepreneurship16 Nov 20256 min

Freelancer or Graphic Design Company: Which Should You Choose?

Visual communication is one of the most important parts of marketing and of building a successful brand. Whether it’s a logo, web…

How to land a digital marketing internship at an agency
Marketing and SEO7 Oct 202518 min

How to land a digital marketing internship at an agency

When we launched our first internship program in 2014, I had no idea how much of an impact it would have. In…

Beyond leadership: my LEAP program experience in the US
Entrepreneurship6 Oct 20254 min

Beyond leadership: my LEAP program experience in the US

I still remember the moment I got the news: I had been chosen as one of fifteen participants in the Leadership Education…

How to choose an e-commerce platform for your online store
Entrepreneurship24 Sep 20257 min

How to choose an e-commerce platform for your online store

Before you upload your first product or run your first ad, there’s a bigger question to answer: which platform will you choose…

How AI helps automate and optimize business processes
Entrepreneurship20 Aug 20259 min

How AI helps automate and optimize business processes

In just a few years, artificial intelligence has become a reality that is changing how we work, communicate and grow businesses. If…

How Neural Interfaces Will Transform Business and Marketing
Marketing and SEO31 Mar 20259 min

How Neural Interfaces Will Transform Business and Marketing

Life after the smartphone: why business and marketing will never be the same An era is ending, and the next one isn’t…

Janet Yellen: The Economist Who Changed Financial History
Leadership5 Feb 20258 min

Janet Yellen: The Economist Who Changed Financial History

“Listening to others, especially those you disagree with, tests your own ideas and beliefs. It forces you to recognize that you don’t…

Elon Musk: a biography
Entrepreneurship28 Aug 20249 min

Elon Musk: a biography

Elon Musk: a biography In a time of rapid technological change and global challenges, one man stands out for his relentless drive…

Ray Dalio biography: the founder of Bridgewater Associates
Entrepreneurship24 Aug 20245 min

Ray Dalio biography: the founder of Bridgewater Associates

Ray Dalio is a celebrated investor and fund manager and the founder of the world-renowned hedge fund Bridgewater Associates. His story is…

Christine Lagarde biography: the story of an exceptional leader
Leadership11 Aug 20246 min

Christine Lagarde biography: the story of an exceptional leader

Christine Lagarde is one of the most remarkable names in global economics and politics. From practicing law to leading the International Monetary…

About the author

I write from practice, not theory

Petar Dyaksov

Petar Dyaksov is an entrepreneur, founder of a digital agency and of online stores such as Fragrances.bg and Timedix. More about me

Planning an online business project?Consultation