Blog
Articles on entrepreneurship, digital marketing, SEO, e-commerce, leadership and investing, written from experience in online business since 2009.
4 things I learned from going vegetarian
4 things I learned from going vegetarian Let me start with a confession. I love meat. I always have, and I can…
How to build a successful online store in 10 steps
Today’s consumer is digital. People spend far more time online than in the real world, and more and more of them skip…
Business Storm takes over Sofia this September
On 8 September Sofia will host a business event unlike any other in Bulgaria: Business Storm. Its first edition will cover current…
Business on the Hills: an innovation conference in Plovdiv
What is Business on the Hills? Business on the Hills: Develop. Innovate. Market. is the biggest innovation conference in Plovdiv, taking place…
"Perfumes from A to Z": the first free perfume e-book in Bulgaria
The story of "Perfumes from A to Z", the first free e-book about designer perfumes in Bulgaria: what is inside, why it…
Volunteering as a mission
Volunteering as a mission I want to tell you how I discovered my love for helping people and taking an active part…
Self-Promotion: How to Be Your Own Brand
Self-promotion: how to be your own brand Make no mistake: self-promotion is one of the most delicate arts there is. It takes…
Medium: what happened to the platform for bloggers and does it make sense today
What has happened to Medium since 2016, how writers earn, Medium and SEO, the alternatives and whether it makes sense for Bulgarian…
Does your business need video marketing?
What the 2025 data says about video marketing, short vs long video, YouTube, AI tools and a practical plan for small businesses.
Free seminar "Sell Yourself": the seminar of the successful salesperson
On Saturday, 17 October, from 9:00 in the main hall of the Technical University, Plovdiv branch, the free seminar "Sell Yourself: the…
The Most Creative Marketing Strategies
When we talk about marketing (good marketing, that is), we’re really talking about creating a lasting effect. Whether it’s a strong emotional…
Why Should Businesses Be Socially Responsible?
Why should businesses be socially responsible? Ask what socially responsible business means and you’ll find dozens of definitions of corporate social responsibility,…
I write from experience, not theory
Petar Dyaksov is an entrepreneur and investor who builds and grows businesses in digital marketing, e-commerce and technology. More about me