Blog
Articles on entrepreneurship, digital marketing, SEO, e-commerce, leadership and investing, written from experience in online business since 2009.

Innowave 2017 Business & Startup Conference in Varna
Innowave 2017 Business & Startup Conference brings Facebook, Google, Amazon, Salesforce, Alibaba, Yandex and venture capital funds from three continents to Bulgaria's…

Seminar: "The key to success on social media in 2017"
On 12 July the free seminar "The key to success on social media in 2017" took place. I was honoured to be…

Business in the City: Explore | Share | Grow 2017 conference
Sofia, one of the top 10 cities in the world for entrepreneurs and business growth, will host a three-day conference like no…

Instagram marketing for business: growth, hashtags, links and sales
How the Instagram algorithm works in 2025, which formats drive growth, the role of hashtags, how to add a link to your…

Digital Marketing Fundamentals in Plovdiv
As our world goes digital, online advertising and digital presence matter more and more, and digital marketing keeps growing, so does the…

10 Books Every Entrepreneur Should Read
10 books every entrepreneur should read Inspiration is everywhere. Personally, I love finding it in the words and stories of successful people…

Meta Ads remarketing for online stores: 3 practices that work
How Facebook remarketing changed: Conversions API, Advantage+ catalog ads, EU rules and three practices for online stores with real results.

The Path to Million-Dollar Innovation
What’s the first thing that comes to mind when you hear the word “innovation”? Do you know what it really means? What…

How to Set Goals You’ll Actually Reach
How to set goals you’ll actually reach Have you set your goals for the year? No? Then this article can help. Before…

Content marketing: content is king, brand is queen
What content marketing is, the power of story, content and brand, the 2025 data, formats, SEO, AI and how to measure results.

Creating Tendrik Academy: a dream come true
Creating Tendrik Academy: a dream come true I am happy to introduce the newest project my team at Tendrik and I are…

How businesses can use Snapchat
Snapchat in numbers in 2025, who uses it, AR Lenses, Spotlight and Sponsored Snaps, and when it makes sense for Bulgarian businesses.
I write from experience, not theory
Petar Dyaksov is an entrepreneur and investor who builds and grows businesses in digital marketing, e-commerce and technology. More about me