Blog

Articles on entrepreneurship, digital marketing, SEO, e-commerce, leadership and investing, written from experience in online business since 2009.

Innowave 2017 Business & Startup Conference in Varna
Entrepreneurship13 Oct 20172 min

Innowave 2017 Business & Startup Conference in Varna

Innowave 2017 Business & Startup Conference brings Facebook, Google, Amazon, Salesforce, Alibaba, Yandex and venture capital funds from three continents to Bulgaria's…

Seminar: "The key to success on social media in 2017"
Initiatives13 Jul 20172 min

Seminar: "The key to success on social media in 2017"

On 12 July the free seminar "The key to success on social media in 2017" took place. I was honoured to be…

Business in the City: Explore | Share | Grow 2017 conference
Initiatives4 Jul 20174 min

Business in the City: Explore | Share | Grow 2017 conference

Sofia, one of the top 10 cities in the world for entrepreneurs and business growth, will host a three-day conference like no…

Instagram marketing for business: growth, hashtags, links and sales
Marketing and SEO24 Jun 20255 min

Instagram marketing for business: growth, hashtags, links and sales

How the Instagram algorithm works in 2025, which formats drive growth, the role of hashtags, how to add a link to your…

Digital Marketing Fundamentals in Plovdiv
Marketing and SEO6 Jun 20172 min

Digital Marketing Fundamentals in Plovdiv

As our world goes digital, online advertising and digital presence matter more and more, and digital marketing keeps growing, so does the…

10 Books Every Entrepreneur Should Read
Entrepreneurship18 May 20175 min

10 Books Every Entrepreneur Should Read

10 books every entrepreneur should read Inspiration is everywhere. Personally, I love finding it in the words and stories of successful people…

Meta Ads remarketing for online stores: 3 practices that work
Marketing and SEO15 Apr 20254 min

Meta Ads remarketing for online stores: 3 practices that work

How Facebook remarketing changed: Conversions API, Advantage+ catalog ads, EU rules and three practices for online stores with real results.

The Path to Million-Dollar Innovation
Entrepreneurship2 Mar 20179 min

The Path to Million-Dollar Innovation

What’s the first thing that comes to mind when you hear the word “innovation”? Do you know what it really means? What…

How to Set Goals You’ll Actually Reach
Entrepreneurship17 Jan 20179 min

How to Set Goals You’ll Actually Reach

How to set goals you’ll actually reach Have you set your goals for the year? No? Then this article can help. Before…

Content marketing: content is king, brand is queen
Marketing and SEO4 Feb 20255 min

Content marketing: content is king, brand is queen

What content marketing is, the power of story, content and brand, the 2025 data, formats, SEO, AI and how to measure results.

Creating Tendrik Academy: a dream come true
Initiatives19 Oct 20164 min

Creating Tendrik Academy: a dream come true

Creating Tendrik Academy: a dream come true I am happy to introduce the newest project my team at Tendrik and I are…

How businesses can use Snapchat
Marketing and SEO26 Aug 20254 min

How businesses can use Snapchat

Snapchat in numbers in 2025, who uses it, AR Lenses, Spotlight and Sponsored Snaps, and when it makes sense for Bulgarian businesses.

About the author

I write from experience, not theory

Petar Dyaksov

Petar Dyaksov is an entrepreneur and investor who builds and grows businesses in digital marketing, e-commerce and technology. More about me

Planning an online business project?Consultation